Avada and OpTier Team Up to Provide Unrivalled Application Performance Management Across All Middleware Tiers

Partnership Delivers Broad and Deep Insight for Middleware Support and Operations Teams About Critical Business Transactions Across All Tiers  

New York, NY., April 25, 2012 – OpTier, the leader in business transaction-driven application performance management and Avada Software, a leader in middleware-enabled application performance management, announced today they have partnered to offer customers a cross-silo solution to include deep-dive capability for middleware support and operations teams. Joint customers now gain unparalleled business transaction data that crosses the entire infrastructure.

With the breadth of transaction data, Avada Software Infrared360^™ and OpTier help customers rapidly pinpoint critical transaction problems and collaboratively manage application performance across the enterprise and within enterprise messaging platforms, application servers and Web services. Using both Avada and OpTier gives customers a broad yet detailed view into where application and middleware infrastructure issues are occurring and what actions are appropriate for rapid resolution. Using jointly created Smart Alerts, the solutions from both companies will combine and correlate each other’s information to significantly reduce time to problem isolation and to resolution.

Enterprise IT environments with applications and integrations that rely on enterprise Java, .NET and C applications, messaging and middleware products now benefit from having a genuine end-to-end transaction management solution with a deep root cause analysis capability for all tiers.

OpTier provides enterprises with always-on visibility into how transactions perform across the entire infrastructure 24x7. OpTier ensures that all user interactions count, no matter where they are located, however the users interact with the business applications (mobile, tablets) over any complex architectures.

Ronen Fischler, COO, OpTier said “When environments rely heavily on enterprise messaging products special expertise is often required and where this partnership comes in.  With OpTier and Avada Software, customers can significantly reduce operating costs, improve service levels, better use IT resources, and simplify management processes.”

“Businesses today need to be always on. In seeking to provide our customers with greater insight into their application infrastructure performance, we know no one vendor can do everything,” said Rich Schreiber, Head of Global Business Development, Avada Software. “We are pleased to partner with OpTier who specializes in providing intelligent transaction data across all tiers, to drive additional value across the organization.”

Visit Avada Software at IBM’s IMPACT 2012 conference in Las Vegas this coming week at Kiosk S-3

About OpTier 

In today’s always-on economy, businesses need always-on application performance. OpTier is the leader in enterprise-class, transaction-driven Application Performance Management (APM), assuring more business transactions every second than any other IT management vendor. OpTier's always-on, business-transaction approach automatically ties together the business process, end-user, application, data center and cloud perspectives, providing unmatched visibility across silos. A complete APM solution in a single product, OpTier Always-on APM™ delivers actionable intelligence to manage application performance that drives business. Global 1000 customers, including Capgemini, Deutsche Bank, Morgan Stanley and O2, protect revenue and improve client experience by eliminating outages, resolving problems 100 times faster and optimizing returns from existing IT investments. A recognized leader in Gartner’s 2011 Magic Quadrant for Application Performance Monitoring, OpTier pioneered the concept that transactions are where IT and business meet.

About Avada Software

Avada Software's Infrared360^™ is the most innovative and cost effective software product that enables collaboration across and between IT and business groups to identify and rapidly resolve or prevent application messaging integration problems which negatively impact business operations.

Infrared360 permits a granularly secure, delegation of critical work to only those resources with the permission and appropriate skill to enable problem resolution. Providing monitoring, managing and testing of Java and message-based, enterprise business applications, IR360 fosters necessary intergroup collaboration, without compromising security or compliance policies.

Top global companies in banking, finance, airlines, pharmaceuticals and others using IR360 have realized short ROI and extraordinary reduced operating costs. For more information please visit www.avadasoftware.com

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